search instagram arrow-down

Follow Us

Translate

About Mardeont

Why Digital Marketing Deontology?

After the explosion of an ethical conscience in our society and our desire to change, how are companies responding? Sure, everything is now made of “30% recycled materials” and everybody “cares” about the environment but what about business ethics? Is our well-being and individuality a primary concern for companies in this increasingly digital world? Or are we just a series of numbers, a statistic, a click?

As a student in Digital Marketing, I want to explore, share and criticise with you what we learn today. What techniques, practices are used to grow and be seen online. But above all, are they ethical?

“Deontology” is the part of philosophy that studies moral duty. I found it fitting to examine and study digital marketing and to identify good and bad practices in the field.

If you have any ideas, requests or examples, contact me !

The marketing deontologist.

Leave a Reply
Your email address will not be published. Required fields are marked *

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: